Designing and creating effective packaging solutions is usually a fairly fragmented process with different kinds of software being used at different stages from creation to production. This can lead to inefficiencies and unnecessary costs. Often, design flaws only become obvious fairly late in the process. Software maker Creative Edge has now developed a solution that addresses these issues: The company updated its iC3D software and now offers a 3D packaging design application able to create on-screen 3D mockups at any stage in the design process.
How to Win New Business on the Retail Shelf
The battle for “shelf awareness” is serious. It’s hard to win new business on the retail shelf. Shoppers have only seconds to scan each display packed with competing products. The best combination of brand familiarity and good design wins. A bad decision costs millions in sales. So, how can companies make those decisions well? Focus… Read more
Advertising a Product from the Future! (Without a Time Machine)
Consumer Product Companies are a high-pressure business. Audience attention spans—always a finite thing—are shortening with every new media trend. Brand loyalty is ever harder to win. The 60-second TV ad and the glossy magazine spread are being replaced by media that are shorter, more frequent, and more subliminal than ever. New products have it worse than established… Read more
Creative Edge to Introduce Packaging 3D Photorealism at Drupa
Game-changing iC3D v4 application for packaging designers to run live in Hall 7, Stand C16
Dover, DE, USA (18 April 2016) – Creative Edge Software, developer of the award-winning iC3D packaging design software, announces significant new packaging design capabilities with the release of its iC3D version 4 software. Incorporating a number of new features for unprecedented packaging 3D photorealism, v4 has been developed using customer insight into the must-have elements for a game-changing packaging design capability.
Made in Pack chooses iC3D for creating virtual packaging prototypes
Based in Vanves just outside Paris, Made in Pack is a platform for multiprocess pre-press packaging production. Its innovative team of packaging production experts works with the big names in industry. Offering a comprehensive management solution for the packaging graphics chain, Made In Pack was looking for new ways to support its clients along the… Read more
